Title The STARTUP Equation: A Visual guidebook for Building Your Startup
Author Steven Fisher and Ja-Nae’ Duane
Publisher McGraw-Hill Education
Description “You have a great idea for a new business. Now what? How do you turn that great idea into a viable business? Leveraging visual tools, The Startup Equation leads you step-by-step through the decisions you need to make to find your perfect startup model. You’ll learn things such as identifying your unique entrepreneurial type, creating a great product, building a great team, finding funding, and scaling–all in addition to the elements essential to crafting a road map that fits you and your business.” (The Startup Equation)
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